Social Media Deeper Dive: Facebook

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It’s hard to imagine a world without Facebook. Once little more than a diversion for college students, Facebook today has integrated itself into nearly...

Adding Revenue Streams to Your Tax Practice: 5 Ideas to Get Started

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We all want more revenue, right? Let me caveat – we all want more revenue without the headaches. In my travels and discussions with...

How to Brand Your Tax Firm

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Previously I have discussed why tax firms should care about design and the value a good brand can bring, but how do you create...

The Key Differences Between Media, Analyst and Influencer Relations

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Raising awareness around your firm and its offerings should mean more than throwing spaghetti at the wall and seeing if it sticks. A strategic...

Tax Automation in Five Easy Steps

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Tax automation systems are getting a lot of attention because they can improve efficiency and profitability. The formula is simple enough: Firms that can...

Your Path to Paperless Checklist

Editor’s Note: This is the third in a six-part series from Insightful Accountant on why, what and how today’s companies are approaching going paperless....

Do You Really Need a CRM?

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Customer Relationship Management (CRM) systems come in too many forms to truly categorize them as one group of software. However, they all have the...

Social Media and the Tax Practice

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Since its advent over a decade ago, social media has solidly ingrained itself in the business world. What was once merely a distraction is...

Meeting of the Minds: HR and Marketing Collaborate to Improve Employee Engagement

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Public relations, marketing, and advertising are well-established disciplines focused on communicating specific messaging to specific external audiences at specific times. Today, more executives are...

Transitioning to Work from Home: Learning to operate your firm remotely

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According to recent Stanford research the new “working-from-home economy,” which is likely going to continue for the unforeseen future, poses new challenges, and perhaps,...

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Nominations Now Open for Insightful Accountant’s 8th Annual Top 100 ProAdvisors and ProAdvisor of...

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Insightful Accountant, the trusted source of accountants, bookkeepers, and small business advisors for the latest technology news and practice management strategies recently announced the...

Get a Piece of the Marketing Pie with Fractional Marketing Services

Ahhh, pie. Who doesn’t love a slice of pumpkin pie after Thanksgiving dinner? If it is good pie, just a slice will make you...

Intuit Builds on Resources to Help Self-Employed and Small Businesses Understand Available Relief Under...

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To further help customers and communities overcome their most important financial challenges, Intuit, a global technology platform powering TurboTax, QuickBooks, and Mint, today updated...